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Your search for keyword: Direct Marketing returned 93 results.
 
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City University London Policy Challenge Report: Removing barriers to government using SME IT suppliers by ComputerWeekly.com

August 18, 2010 - (Free Research) The present need to radically cut public expenditure provides a once in a generation opportunity to transform the efficiency of the public sector. In order to achieve this, the public sector needs to radically change its current business processes to achieve greater efficiency.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Station Casinos uses workload automation solution to deliver smoother audits and increase customer loyalty by Cisco Systems, Inc.

January 20, 2012 - (Free Research) In this brief white paper, Jeff Martin, Station Casinos’ director of business intelligence (BI), provides specific examples of the types of problems that the company wanted to solve, and offers insight into the specific job scheduling solution it selected to overcome its challenges.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Leading Interactive Games Designer Accelerates Business Intelligence Program by Cisco Systems, Inc.

January 20, 2012 - (Free Research) In this white paper, Rajesh K. Gupta, Electronic Arts' senior manager of applications for business intelligence (BI) and data services, explains how EA avoids many costly problems due to timely data access. Read this now to gain insight into how EA deployed job scheduling software and what benefits it reaped by doing so.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sophisticated insights in Banking - From complexity to client centricity by IBM

November 18, 2011 - (Free Research) This white paper outlines steps that financial institutions can take to become more business savvy and efficient in the age of the consumer. Read on and learn how to leverage information and reduce risk, properly set product prices, learn about your clients and more.
(WHITE PAPER) GO TO WHITE PAPER

Business Analytics Clients Build a Smarter Planet by IBM

November 18, 2011 - (Free Research) This brief video shoes how predictive analytics benefits Arvato Services, Yamaha Motor Europe, Banco Itau Argentina, Avis Europe and other organizations. For example, Avis Europe uses IBM predictive analytics to drive highly personalized e-mail campaigns based on detailed customer profiles.
(VIDEO) GO TO

Creating Business Value with Communication-Enabled CRM Processes by SAP America, Inc.

September 2008 - (Free Research) In this paper learn how companies can overcome the limitations in marketing, sales, and service processes by pursuing communication-enabled business processes (CEBPs)–enabled by communication systems that are integrated with business applications.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Oracle Business Intelligence Applications Overview by Oracle Corporation

January 2011 - (Free Research) This paper explains how Oracle Business Intelligence (BI) Applications are complete, prebuilt BI solutions that deliver intuitive, role-based intelligence for everyone in an organization - from front line employees to senior management - that enable better decisions, actions, and business processes.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improving Service in Volatile Markets by Microsoft

September 2008 - (Free Research) To get leaner and more cost-efficient, many automotive and industrial manufacturers are working to improve their systems and processes.
(WHITE PAPER) GO TO WHITE PAPER

Closing the print security gap by ComputerWeekly.com

November 2011 - (Free Research) This report provides an overview of the inherent risks when operating an insecure print environment and discusses the current market landscape while recommending some best practices for adopting an integrated information and print security strategy.
(WHITE PAPER) GO TO WHITE PAPER

Cognos Business Intelligence for Report Authors by IBM

January 2012 - (Free Research) Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere."
(VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

Customers, Not Cars Now Drive Auto Importer’s Strategy by SAP America, Inc.

January 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Israeli auto importer Colmobil Corp. changed its entire organizational structure and business processes, and, as part of the transformation, overhauled its legacy technology infrastructure to improve its customers' experiences and create business growth.
(CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft

October 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Navigating the path to satisfying online customer experience by Tealeaf

November 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
(EGUIDE) VIEW ABSTRACT | GO TO

CW+ Exclusive EquaTerra research: Taking the pulse of the European outsourcing market by ComputerWeekly.com

July 2010 - (Free Research) EquaTerra is pleased to offer to Computer Weekly readers a custom, European focused edition of the results from its 2Q10 EquaTerra global business and information technology (IT) services Pulse survey.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Global sourcing trends 2011 by ComputerWeekly.com

January 2011 - (Free Research) At the beginning of each year, we survey Morrison & Foerster’s Global Sourcing Group lawyers in Asia, Europe, and the United States regarding the current state of the world’s outsourcing market and emerging trends likely to shape that market over the next twelve months.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Business Services Innovation: How Top CIOs Take the Lead by Hewlett-Packard Company

December 2011 - (Free Research) Industry leaders share their experiences turning IT business service ideas into effective moneymakers that also strengthen customer relationships.
(EGUIDE) VIEW ABSTRACT | GO TO

Use effective call centers to build customer loyalty by Infor CRM

February 2012 - (Free Research) This tip guide features chapter 6 from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Access this resource now to learn how to align business process with customer relationship management (CRM) initiatives, tips for CRM strategy and how to effectively leverage the call center to improve customer loyalty.
(EGUIDE) VIEW ABSTRACT | GO TO

Apply the power of CRM to build customer loyalty by Infor CRM

February 2012 - (Free Research) This tip guide comes straight from Paul R. Timm's book, 'Technology and Customer Service: Profitable Relationship Building.' Read on to learn how to utilize today's technologies for enhancing customer relationship management (CRM) strategies.
(EGUIDE) VIEW ABSTRACT | GO TO

From Idea to Delivery: Take a Holistic, End-to-End Approach to Bringing Products to Market by SAP America, Inc.

September 2011 - (Free Research) Many organizations still struggle with siloed operations for lack of a clear path to collaboration. But with the right IT strategy and organizational change, a company can enable collaboration beyond its four walls and extend out to suppliers, customers, and partners, integrating all processes from idea to delivery. Read this paper to learn more.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Top Five Obstacles Companies Face and How to Overcome Them by SAP America, Inc.

January 2012 - (Free Research) This white paper addresses five obstacles that small businesses and midsized companies face.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Smarter communications through analytics by IBM

November 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper.
(WHITE PAPER) GO TO WHITE PAPER

Enhancing Business Process Management with Business Rules by FICO

January 2012 - (Free Research) While a business process management system can save time and cut costs by governing processes, it can’t decide what to do, given a particular circumstance. A business rules management system enables the right decisions to be made quickly. This white paper uses case studies to illustrate the value of adding rules to BPM.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices for Business Intelligence Programs in Mid Market Organizations by SAP America, Inc.

May 2011 - (Free Research) This eBook is designed for IT and business professionals as well as business executives involved in BI decisions. It will give readers practical information on how to avoid problems and create successful BI programs in small and medium-sized businesses.
(EBOOK) VIEW ABSTRACT | GO TO

Customer Analytics Pay Off by IBM

January 2012 - (Free Research) Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing Business Risk in Electronics And Computer Markets: For Sage by Sage Software

January 2012 - (Free Research) In this white paper, learn the three serious areas of risk associated with growing small and midsized businesses and best practices for managing the risks and ensuring compliance.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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